GA4 Account Creation and Property Setup

GA4 is easy to setup, and sometimes, even easier to mess up. Trust in the knowledge and expertise to get you going in the right direction.

• Creation of a new GA4 account, with a property for each website, including staging sites and test accounts.

• Documentation that lays out setup and explains what is being measured and why.

• Thorough testing of events, parameters, metrics and conversions.

GA4 Account and Property Audits

There are a hundred ways you come to mistrust the data your property is collecting. Google’s own migration tool can leave your GA4 property with erroneous events and questionable parameters. All audits include

• Documentation describing account structure, user permissions, and data streams.

• Complete check of property events and parameters.

• A review of all conversions.

• A review of reporting issues, improvements, and opportiunities.

GA4 Reporting

Google generates a lot of data, it is up to humans to make sense of it. Knowing what data is important and useful in contributing to business decisions takes GA4 from a nice to have into a central trusted platform.

• Report creation with contextual explanations in plain english.

• Report analysis, working with the standard reports and exploration reports.

• Ongoing help and support with report maintenance and insgiht generation.

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